Cookie Policy
Your privacy is important to us. Learn how we use cookies to enhance your experience on Aura Health & Beauty.
What Are Cookies?
Cookies are small text files that are stored on your device when you visit our website. These files contain information that helps us provide you with a better browsing experience and allows us to improve our services. Cookies are essential for many website functions and are widely used across the internet.
When you visit Aura Health & Beauty, our servers send a cookie to your device, which is then stored in a file on your device. This cookie contains a unique identifier that allows us to recognize your device on future visits. The information stored in cookies helps us understand how you use our website, what content you're interested in, and how we can better serve your needs.
Cookies are harmless and cannot harm your device or access other information stored on it. They are simply text files that our website can read when you return to visit us. The data in cookies is encrypted and cannot be used to identify you personally unless you choose to provide such information through our contact forms or other interactive features.
Types of Cookies We Use
Aura Health & Beauty uses different types of cookies to enhance your experience and provide personalized services. Each type serves a specific purpose and helps us understand how you interact with our website.
Essential Cookies
These cookies are necessary for the website to function properly. They enable basic features like page navigation, access to secure areas, and shopping cart functionality. Without these cookies, the website cannot operate effectively.
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve our website structure, content, and user experience.
Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, and region. They may also be used to provide enhanced features like live chat support.
Marketing Cookies
These cookies track your browsing habits to deliver advertisements that are relevant to you. They help us measure the effectiveness of our marketing campaigns and show you content that matches your interests.
Specific Cookies We Use
Below is a detailed breakdown of the specific cookies used on our website, their purpose, and duration:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains user session state during website navigation | Session | Essential |
| cart_items | Stores shopping cart contents for easy checkout | 30 days | Essential |
| user_preferences | Saves user settings like language and region preferences | 1 year | Functional |
| analytics_visitor_id | Anonymous tracking for website analytics and improvements | 2 years | Analytics |
| marketing_interest | Tracks browsing behavior for personalized marketing | 6 months | Marketing |
| security_token | Ensures secure user authentication and data protection | Session | Essential |
How We Use Cookie Information
The information collected through cookies helps us provide you with a personalized and efficient browsing experience at Aura Health & Beauty. We use this data to:
Website Functionality
- Remember your login credentials and preferences
- Maintain your shopping cart across page visits
- Enable secure transactions and protect your data
- Provide live chat support and customer service
Website Improvement
- Analyze website traffic and user behavior patterns
- Identify popular content and improve underperforming areas
- Test new features and optimize user interface
- Enhance website loading speed and performance
Personalization
- Recommend products based on your browsing history
- Display content relevant to your interests and location
- Customize your experience with preferred language and currency
- Show you targeted promotions and special offers
Marketing & Analytics
- Measure the effectiveness of our marketing campaigns
- Deliver relevant advertisements across different platforms
- Track conversion rates and sales performance
- Understand customer journey and touchpoints
Managing Your Cookie Preferences
You have full control over how cookies are used on your device when visiting our website. You can manage your cookie preferences in several ways:
Browser Settings
Most web browsers allow you to control cookies through their settings preferences. You can choose to:
- • Accept all cookies
- • Block all cookies
- • Accept only essential cookies
- • Set up notifications when cookies are sent
Cookie Consent Tool
When you first visit our website, you'll see a cookie consent banner that allows you to:
- • Accept all cookies
- • Customize your preferences
- • Decline non-essential cookies
- • Update preferences later
Third-Party Tools
You can also use external tools to manage cookies:
- • Your Online Choices (EU)
- • Digital Advertising Alliance
- • Network Advertising Initiative
- • Browser-specific extensions
Important Note
Please note that disabling certain cookies may affect the functionality of our website. For example, if you disable essential cookies, you may not be able to complete purchases or access your account. We recommend keeping essential cookies enabled for the best browsing experience.
Third-Party Cookies
Some cookies on our website are set by third-party services that appear on our pages. These services may include analytics providers, social media platforms, advertising networks, and customer support tools. We use these third-party services to enhance your experience and provide additional functionality.
Analytics Services
We use Google Analytics and similar services to understand how visitors use our website. These services help us:
- • Track page views and user sessions
- • Analyze traffic sources and user behavior
- • Measure conversion rates and sales performance
- • Identify popular content and features
Social Media Integration
Our website includes social media buttons and/or plugins that allow you to share content on platforms like Facebook, Instagram, and Pinterest:
- • Share products with your social networks
- • Log in using social media accounts
- • See social media content on our pages
- • Track social media referrals
Advertising Networks
We work with advertising partners to show you relevant ads both on our website and on other websites:
- • Display targeted advertisements
- • Measure ad performance and reach
- • Prevent showing the same ads repeatedly
- • Track conversions from advertising campaigns
Customer Support Tools
We use customer support and communication tools to provide better service:
- • Live chat functionality for instant support
- • Help desk and ticketing systems
- • Customer feedback and review collection
- • Video call integration for consultations
Data Security and Privacy
At Aura Health & Beauty, we take your privacy and data security seriously. All information collected through cookies is handled in accordance with applicable data protection laws and our privacy practices.
Data Protection
All cookie data is encrypted and stored securely. We implement industry-standard security measures to protect your information from unauthorized access, disclosure, or misuse.
Privacy Compliance
We comply with GDPR, CCPA, and other applicable privacy regulations. You have the right to access, correct, or delete your personal data at any time.
Data Retention
We only keep cookie data for as long as necessary to fulfill the purposes outlined in this policy. Data is automatically deleted when it expires or upon your request.
Your Rights
Under applicable data protection laws, you have the right to:
- Request access to your personal data
- Correct inaccurate or incomplete information
- Delete your personal data
- Restrict or object to processing
- Data portability
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:
- Update the effective date at the top of this policy
- Notify you of significant changes through our website or via email
- Provide a summary of what has changed in the updated policy
- Request renewed consent if required by law for new cookie types
Last Updated
January 15, 2025
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and protect your privacy. Your continued use of our website after any changes indicates your acceptance of the updated policy.
Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please don't hesitate to contact us. We're here to help and address any privacy-related inquiries you may have.
Get in Touch
We're committed to protecting your privacy and ensuring transparency about our data practices. Reach out to us with any questions about cookies or privacy.
Email Us
[email protected]Call Us
+420 312 01 33 13Visit Us
T. G. Masaryka 155272 01 Kladno
Czech Republic
Business Hours
Monday - Friday: 09:00 - 18:00
Quick Questions?
For immediate assistance with privacy concerns or cookie-related questions, our team is ready to help.
Contact SupportRelated Policies
For a complete understanding of how we handle your data, please review our other privacy-related documents: